Physician Involvement

August 7, 2018

Tools for Promoting Your Research on Social Media

By Audrey Laine Seymour, Senior Communications Specialist audreylaine

Medical researchers make daily discoveries that impact the lives of others. It’s not just the “famous” discoveries, such as Penicillin or G-suits, but lesser-known discoveries, too. For example, the public often hears the term “nanomedicine” in the news, but I doubt if a random person in the public could tell you what nanoparticles are, or […]

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Tags: medical research, researcher, self-promotion, toolkit


June 28, 2018

Strategic and Altruistic Reasons for Physician Social Media Engagement

By Lee Aase, Director, Mayo Clinic Social Media Network LeeAase

Our Mayo Clinic Social Media Network (MCSMN) medical director, Dr. Farris Timimi, has succinctly described what is perhaps the most tangible and practical reason for physicians to become involved in social media: protecting their online reputation. In remarks recorded for our recent Social Media Residency in Rochester, Minn., he also highlighted the broad opportunities for […]

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June 27, 2018

Physician Reputation Management through Social Media Participation

By Lee Aase, Director, Mayo Clinic Social Media Network LeeAase

Due to a family commitment, our medical director for the Mayo Clinic Social Media Network (MCSMN), Dr. Farris Timimi, was unable to attend our most recent Social Media Residency June 11 in Rochester, Minn. However, he was with us in spirit and by recorded video when we addressed reasons for physicians to take advantage of […]

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Tags: Farris Timimi, Reputation Manage


May 1, 2018

Becoming a Leader on Social Media

By Audrey Laine Seymour, Senior Communications Specialist audreylaine

At Mayo Clinic, staff is encouraged to use social media, and training and resources are available to help us use it safely and effectively with confidence. But how do researchers and physicians (or anyone) become leaders on social media when there are millions of people on each platform?! Raising your profile on social media takes […]

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Tags: hashtags, leader, social media thought leadership, Symplur, Twitter


March 23, 2018

Three Reasons that Prove Social Media Benefits Doctors

By Taryn Offenbacher, Senior Communications Specialist toffenbacher

The days of executives sitting behind closed doors is over. Today, CEOs and physicians are taking Twitter followers behind the scenes and sharing real-life, real-time news and information. As this recent article in MD Magazine explains, physicians like Dr. Jennifer Gunter (@DrJenGunter) and Dr. Mike Sevilla (@DrMikeSevilla) use social media to help combat misinformation;  “Wheezy […]

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Tags: MD Magazine, personal brand, search engine optimization, thought leadership


February 2, 2018

Kindness at the Margins for Caregivers – Experts by Experience

By Renata Louwers renatalouwers

With age, most of us realize the value of a solid night’s sleep, good nutrition, and exercise. We come to understand that this self-care greatly impacts how we feel, function, and perceive events around us. This is exponentially true for family caregivers of a person facing a terminal illness. Life as a caregiver to a […]

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Tags: caregivers, experts by experience


January 30, 2018

Experts by Experience – What Patient Narratives Tell Us

By Kanaaz Pereira kanaazpe

The world is shaped by stories. As experts in our own lives, we all have something to share, and the pivotal role of shared experiences has been well-established in improving health outcomes. On February 2, Mayo Clinic, and health care social network Inspire will launch “Experts by Experience” – a series of articles written by […]

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Tags: experts by experience, Patient Experience, patient stories, storytelling


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