Physician Involvement

December 14, 2018

Message in a Bottle? What Lost Rubber Ducks in the Ocean Can Teach Us About Patient Care

By Farris Timimi MD, Medical Director, Mayo Clinic Social Media Network FarrisTimimi

The Experts by Experience series features columns—Knowledge Translation–by guest authors who underscore the need for building an engaging, collaborative health care culture. Knowledge Translation columnists include health care leaders, clinicians, researchers, and marketing and communication professionals who translate the importance of integrating first-hand experiences of patients and caregivers, in ways that are meaningful and relevant, to engage and expand the dialogue on patient experience. Over a quarter of a […]

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December 13, 2018

The Launch of Mayo Clinic’s Social Media Toolkit for Researchers

By Margaret Shepard, Communications Specialist Margaret_Marie

By: Margaret Shepard, Communications Specialist, Social and Digital Innovation, Mayo Clinic Department of Public Affairs and Nicole Brudos Ferrara, Senior Communications Specialist, Mayo Clinic Cancer Center, Research and Education Communications, Mayo Clinic Department of Public Affairs At Mayo Clinic nearly 1,000 physician researchers and scientists are pursuing discoveries with the aim of delivering hope and better health […]

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November 28, 2018

Tweet your way to new connections at your next professional meeting in 7 steps

By Nicole Brudos Ferrara nicoleferrara

These days, a smart phone is a must-have accessory when attending professional meetings and conferences. Attendees use them to snap photos of every slide presented, groaning in disappointment if the speaker clicks to the next slide before they’ve snapped a photo. Photos of the best slides get posted to Twitter. And the best tweets get […]

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Tags: conference, Symplur


August 13, 2018

Medical Research on Social Media: What and When to Post

By Audrey Laine Seymour, Communications Specialist audreylaine

Medicine is one of the most regulated industries in the world, and it isn’t any wonder that physicians and scientists expect detailed guidelines for all aspects of their jobs! When it comes to social media, Mayo Clinic has guidelines for staff, but we haven’t developed tools to help researchers feel comfortable using social media to […]

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Tags: clinical trials, IRB, medical research, recruitment, research, Twitter


August 7, 2018

Tools for Promoting Your Research on Social Media

By Audrey Laine Seymour, Communications Specialist audreylaine

Medical researchers make daily discoveries that impact the lives of others. It’s not just the “famous” discoveries, such as Penicillin or G-suits, but lesser-known discoveries, too. For example, the public often hears the term “nanomedicine” in the news, but I doubt if a random person in the public could tell you what nanoparticles are, or […]

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Tags: medical research, researcher, self-promotion, toolkit


June 28, 2018

Strategic and Altruistic Reasons for Physician Social Media Engagement

By Lee Aase, Director, Mayo Clinic Social Media Network LeeAase

Our Mayo Clinic Social Media Network (MCSMN) medical director, Dr. Farris Timimi, has succinctly described what is perhaps the most tangible and practical reason for physicians to become involved in social media: protecting their online reputation. In remarks recorded for our recent Social Media Residency in Rochester, Minn., he also highlighted the broad opportunities for […]

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June 27, 2018

Physician Reputation Management through Social Media Participation

By Lee Aase, Director, Mayo Clinic Social Media Network LeeAase

Due to a family commitment, our medical director for the Mayo Clinic Social Media Network (MCSMN), Dr. Farris Timimi, was unable to attend our most recent Social Media Residency June 11 in Rochester, Minn. However, he was with us in spirit and by recorded video when we addressed reasons for physicians to take advantage of […]

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Tags: Farris Timimi, Reputation Manage


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