Legal & Ethical Issues

National Doctor's Day is held each year on March 30 in the U.S. Last year, we decided to have a post about the day, celebrating and thanking physicians. We posted this on Facebook, Instagram, and Twitter, and it was one of the week's highest performing posts on each platform. [...]
By Audrey Laine Seymour • April 6, 2018
Two weeks ago, executives from Facebook, Twitter, and Google took the stand to testify about the role of Russian bots and trolls in the 2016 Presidential election. While the coverage was fascinating to follow, two deeper, more pervasive lessons became apparent, first, this will not be an isolated event [...]
By Taryn Offenbacher, Senior Communications Specialist • November 17, 2017
 “The needs of the patient come first.” This Mayo Clinic value drives our mission. It also drives our response to the use of live video in the exam room. We’ll explain. Today, patients have a variety of live video and livestreaming options available to use during their medical appointments. [...]
By Taryn Offenbacher, Senior Communications Specialist • June 12, 2017
This time last year, many healthcare business owners and internal marketing teams were hearing about WCAG or Web Content Accessibility Guidelines for the first time, sparked by an announcement made by the Department of Justice (DOJ) that they were planning to adopt WCAG 2.0 AA standards as [...]
By Cassi Price • March 16, 2017
What You Need to Know Before Posting Your Views According to a recent Pew study on social media and politics, the vast majority of Americans on social media have expressed frustration over the political tone and content on social media lately…and for good reason. In the past [...]
By Cassi Price • February 14, 2017
In my last post, we discussed how HIPAA impacts rules and regulations related to capturing reviews for posting online. We limited the discussion to working with vendors to help you capture and post online reviews. Such vendors must be HIPAA Business Associates. And if Protected Health Information is posted [...]
By Jeff Segal • September 22, 2016
In my last post, we discussed how the Federal Trade Commission impacts rules and regulations related to capturing reviews for posting online. To recap, the guiding principle is not to pay for reviews. No money, no gift cards, no discounts on future goods or services. If you do [...]
By Jeff Segal • September 14, 2016