Annual Conference

September 27, 2018

When, Whether and How to Join the Social Conversation

By Monique Costa moniquet

Monique Tremblay and Tom Hardej will present “When, Whether and How to Join the Social Conversation: The Debate Around Thoughts and Prayers” at the Mayo Clinic Social Media Network 2018 Annual Conference. To learn more from Monique and Tom and other expert speakers, please join us! By: Monique Tremblay and Tom Hardej, Massachusetts General Hospital Whether you’re a team of […]

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Tags: crisis


September 19, 2018

The Questions Your Patients Are Too Embarrassed to Ask: Using Digital Listening to Inform Your Social Strategy

By Erica Freckelton efreckelton

Erica Freckelton will present “The Questions Your Patients Are Too Embarrassed to Ask: Using Digital Listening to Inform Your Social Strategy” at the Mayo Clinic Social Media Network 2018 Annual Conference. To learn more from Erica and other expert speakers, please join us! What if you could tap into the data-based wealth of knowledge currently being aggregated from your […]

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September 13, 2018

Don’t Let These 3 Common Fears Stop You from Creating a Vibrant Patient Community

By Colleen Young, Connect Director colleenyoung

Colleen Young will present “How Mayo Clinic’s Patient Online Community Changes Health Care and Advances Science” at the Mayo Clinic Social Media Network 2018 Annual Conference. To learn more from Colleen and other expert speakers, please join us! Have you considered an online patient community but have hesitated because concerns about misinformation, misbehavior, and safety seem insurmountable? As we’ve […]

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Tags: Online community


August 31, 2018

Mental Illness and Social Media

By adrianabobinchock adrianabobinchock

Adriana Bobinchock will present “Deconstructing Stigma:  Mental Health and Social Media” at the Mayo Clinic Social Media Network 2018 Annual Conference. To learn more from Adriana and other expert speakers, please join us! When Ana was 18, during her freshman year of college, she attempted suicide. Two days later, she took to Instagram to chronicle her story of […]

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Tags: mental health, suicide


August 22, 2018

7 Tools To Find Inspiration For Your Headlines

By Marie Ennis-O'Connor MarieEnnisOConnor

Marie Ennis-O’Connor will present “Creating Must-Read Headlines and Compelling Content for Social Media” at the Mayo Clinic Social Media Network 2018 Annual Conference. To learn more from Marie and other expert speakers, please join us! Your headline is the first (perhaps only) impression you make on a prospective reader. And yet many content creators treat their titles as […]

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Tags: Content strategy, headlines, Marie Ennis-O'Connor


August 21, 2018

Write Better Headlines With These 9 Winning Formulas

By Marie Ennis-O'Connor MarieEnnisOConnor

Marie Ennis-O’Connor will present “Creating Must-Read Headlines and Compelling Content for Social Media” at the Mayo Clinic Social Media Network 2018 Annual Conference. To learn more from Marie and other expert speakers, please join us! “The purpose of a title is to get potential readers to read the first line of your content.” – David Ogilvy David Ogilvy, […]

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Tags: Content strategy, headlines, Marie Ennis-O'Connor


August 9, 2018

Why Are Healthcare Consumers So Angry on Social Media?

By Maureen Marshall msmarshall

Maureen Marshall will present “Empathetic Civility in an Uncivil Social World: Responding to Public Comments on CDC Social Media Channels” at the Mayo Clinic Social Media Network 2018 Annual Conference. To learn more from Maureen and other expert speakers, please join us! Check any of your social media feeds and, between the family photos, silly videos, weather alerts, and traffic […]

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Tags: monitoring


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