MCSMN News

January 6th, 2017

Why We Do What We Do

By Lee Aase, Director, Mayo Clinic Social Media Network LeeAase

From the cleaning-the-spindle department… Last year when I was in China I had an opportunity to do a Skype interview with Jane Weber Brubaker for an article in eHealthcare Strategy & Trends. We had a great conversation, and Jane’s article provides a good summary of what we do in the Mayo Clinic Social Media Network, […]

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Tags: eHealthcare Strategy Trends, Jane Weber Brubaker


October 5th, 2016

Introducing Mayo Clinic Employees to Social Media

By Audrey Laine Seymour, Communications Specialist audreylaine

When I went through Mayo Clinic’s new employee orientation in May, I was excited to see the “#SocialAtMayo” video shown to the group. As I watched the 8-minute video, I noticed two things: my classmates were tuning it out, and it was dated. The host of the video was my predecessor, and several other staff members […]

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Tags: Employee Orientation, Social Media Training


August 30th, 2016

New #MCSMN Bronze Fellow: Deb Blomberg

By Lee Aase, Director, Mayo Clinic Social Media Network LeeAase

Congratulations to Deb Blomberg, Education Specialist in General Internal Medicine, on becoming a Bronze Fellow! Deb participated in our May 16 Social Media Residency and then crafted a comprehensive social media strategy to increase awareness of the number and breadth of CME courses offered by Mayo Clinic General Internal Medicine (GIM), as well as increase registration […]

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June 13th, 2016

New #MCSMN Bronze Fellow: Rouen Im

By Taryn Offenbacher, Communications Specialist toffenbacher

Congratulations to Roeun Im, Faculty Member of the Mayo Clinic Medical Laboratory Science Program, on becoming a Bronze Fellow! Roeun participated in our May 16 Social Media Residency and then crafted a comprehensive social media strategy to increase the number of qualified applicants to the Mayo Clinic School of Health Sciences (MSHS), Medical Laboratory Science […]

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Tags: Bronze Fellow, Rouen Im, social media residency


May 25th, 2016

Mayo Clinic includes Social Media Scholarship Activities in Academic Advancement

By Daniel Cabrera, M.D. cabreraerdr

On Friday, Mayo Clinic’s Academic Appointments and Promotions Committee (AAPC) announced that it is integrating social media and digital activities in the criteria matrix for academic advancement. (Mayo staff can view the announcement here.) This is a game changer for digital academics. Now, you certainly should include your Twitter handle in your academic CV. The moral and […]

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Tags: AAPC, Academic Advancement


March 13th, 2016

Meredith Gould: An Overdue Recognition

By Lee Aase, Director, Mayo Clinic Social Media Network LeeAase

I had meant to post this on March 1,  but I was otherwise occupied. That date marked a significant milestone for the Mayo Clinic Social Media Network (#MCSMN), as it was Meredith Gould’s last day working as our Editorial Director. Meredith has had a significant role in making #MCSMN what it is today. Even before we […]

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Tags: #MCSMN, Meredith Gould


March 11th, 2016

First to Complete Social Media Basics Certification!

By Meredith Gould meredithgould

Jessica Cruz Coordinator, Office of Women’s Health (@WHMayoClinic) Thanks to the power and glory of technology, we know exactly who was first to complete our Mayo Clinic-Hootsuite Social Media Basics Certification, on Nov. 18, 2015. We’re spotlighting Jessica Cruz here because of that, but also because she exemplifies who we hope will complete–and benefit from–the certification process. […]

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Tags: Hootsuite, mayo clinic, Social Media Basics Certification


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