Using GTD to Make Social Media Work

Getting Things Done image

One of the important issues we all face in embracing social media is making time for it.

Whether we are...

  • Physicians working social media engagement into a busy practice, or
  • Communications or marketing staff juggling social media responsibilities among many other longer-established duties, or
  • Dedicated social media staff trying to keep up with unlimited demand from internal stakeholders who want to implement social strategies...

...involvement in social media can create a massive number of inputs that can easily overwhelm our mental circuits.

That's why I'm glad we are able to offer an outstanding all-day workshop to help develop skills for managing these inputs, engaging with them appropriately, and preventing the burnout that could be worsened by bringing in these additional sources of inputs.

The course is based on David Allen's New York Times best-selling book, Getting Things Done: The Art of Stress-Free Productivity, or GTD as it is commonly known.

If you're a member of MCSMN (or a Mayo Clinic employee) attending Social Media Residency Feb. 3 in Scottsdale, Ariz. you may want to add GTD training on Saturday, Feb. 1.

In addition to that Arizona session, we have two more in February: Feb. 15 at our Mayo Clinic Health System site in La Crosse, WI and Feb. 29 in Rochester.

Update (1/29/20):

In response to significant interest, we've scheduled several more sessions in Rochester during the first half of the year. Registration is now open for:

Here's a taste of what to expect in these sessions:

I have found the GTD methodology indispensable in my work and life since I encountered it on a fateful plane flight home from Jacksonville in 2005.

Two years ago I took this all-day course and was certified by VitalSmarts to offer it to Mayo Clinic staff, and since then have had nearly 200 Public Affairs staff and physicians participate.

If you're a Mayo Clinic employee or an eligible MCSMN member, I hope you'll join us for one of these sessions. If not, you can get the training directly from VitalSmarts.

Choose a message to share 
Via @MayoClinic: Using GTD to make social media work: #MayoClinic #Gtd
Via @MayoClinic: What is the GTD philosophy, and how can it help you improve your social media efforts? #ProfessionalEducation #MayoClinic #MCSMN
Attending @MayoClinic's Social Media Residency Feb. 3 in Scottsdale, Arizona? You may also want to add GTD training on Saturday, Feb. 1. #MCSMN #MayoClinic


I also am a big advocate for GTD, and I also use it for social media purposes.

For example, I am typing this right now because I have a project right now on my system called Mayo Clinic Social Media network with a daily task reminder to Review/Contribute to MCSMN site. Basically I spend about 5-10 minutes a day on this site reviewing things quickly ( recent blog posts, news you can use) and see if first, I can learn something, and second, can I offer something.

It's a very light project task, and can usually be fit in between other things. Other tasks on it may be to write a real post, or send Dan Hinmon an email about something, etc.

I have similar projects for Twitter with tasks such as Change handle from @matthewrehrl to @matthewrehrlMD, or change header image.

Anyway, suffice it to say I think its a great system to keep track of things I must do, I should do, and I might want to do someday.

Of note, it doesn't require fancy software, its more of a way to think about Projects, Missions, Capturing and processing data, and reviewing things.

COMMENT
@matthewrehrl

I also am a big advocate for GTD, and I also use it for social media purposes.

For example, I am typing this right now because I have a project right now on my system called Mayo Clinic Social Media network with a daily task reminder to Review/Contribute to MCSMN site. Basically I spend about 5-10 minutes a day on this site reviewing things quickly ( recent blog posts, news you can use) and see if first, I can learn something, and second, can I offer something.

It's a very light project task, and can usually be fit in between other things. Other tasks on it may be to write a real post, or send Dan Hinmon an email about something, etc.

I have similar projects for Twitter with tasks such as Change handle from @matthewrehrl to @matthewrehrlMD, or change header image.

Anyway, suffice it to say I think its a great system to keep track of things I must do, I should do, and I might want to do someday.

Of note, it doesn't require fancy software, its more of a way to think about Projects, Missions, Capturing and processing data, and reviewing things.

Jump to this post

What a GREAT project and daily task reminder, @matthewrehrl !

COMMENT
@matthewrehrl

I also am a big advocate for GTD, and I also use it for social media purposes.

For example, I am typing this right now because I have a project right now on my system called Mayo Clinic Social Media network with a daily task reminder to Review/Contribute to MCSMN site. Basically I spend about 5-10 minutes a day on this site reviewing things quickly ( recent blog posts, news you can use) and see if first, I can learn something, and second, can I offer something.

It's a very light project task, and can usually be fit in between other things. Other tasks on it may be to write a real post, or send Dan Hinmon an email about something, etc.

I have similar projects for Twitter with tasks such as Change handle from @matthewrehrl to @matthewrehrlMD, or change header image.

Anyway, suffice it to say I think its a great system to keep track of things I must do, I should do, and I might want to do someday.

Of note, it doesn't require fancy software, its more of a way to think about Projects, Missions, Capturing and processing data, and reviewing things.

Jump to this post

Inspiring, @matthewrehrl. I took Lee's course last year and use it every day but have struggled a bit with the weekly review. Hope to get back on that bandwagon now. I use ToDoIst as my place to store all my projects and ideas. I really like it. What's your favorite tool?

COMMENT
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