New #MCSMN Bronze Fellows: Jasmine Marcelin, M.D., and Kelly Cawcutt, M.D.
Dr. Marcelin participated in our Social Media Residency last fall in Jacksonville and then crafted a comprehensive social media strategy to increase the national and international recognition of the Infectious Diseases division at UNMC.
See their Bronze Fellow Submission.
The division seeks to become recognized as a reliable resource of Infectious Diseases information and expertise by targeting conference/event planners and ground rounds coordinators as their primary audience. Their secondary audience is health content consumers, including healthcare professionals and patients. Dr. Marcelin has been named Co-Director of Digital Innovation & Social Media Strategy for the division and together with Dr. Kelly Cawcutt and a student social media assistant, they will use a blog and social media accounts to amplify their expertise, building their brand and cultivating a community.
Please join us in welcoming Dr. Marcelin and Dr. Cawcutt to the Bronze Fellow circle, and follow them and the UNMC Division of Infectious Diseases on Twitter.
The #MCSMN Social Media Fellows program builds on our Social Media Residency program and provides a structured path and guidance for developing and executing social media plans for health-related purposes. If you haven't yet participated in Social Media Residency, we have opportunities available for you this fall, starting with September 23 in Jacksonville, FL.