Join Us in Sunny Florida for Social Media Residency
By Audrey Laine Seymour, Communications Specialist
Blue skies, temperatures in the mid-70s, and salty air from the Atlantic Ocean just a few miles away. That’s my description of a walk across Mayo Clinic’s Florida campus today. It’s beautiful, and I would love to welcome you here for the Mayo Clinic Social Media Residency on February 20! This year, we’ve rearranged our schedule to offer a residency at each Mayo Clinic campus, beginning with Jacksonville, FL, and ending with Arizona, where we’ll also host our annual Member Meeting.
I will be presenting alongside Dr. Farris Timimi and Lee Aase, and together, we’ll provide experienced insights and practical feedback on these topics:
If you’re still on the fence, consider this: Before I joined the Star Wars Team, I was the Public Affairs team (yes, only me) for a community hospital. I attended a residency where I learned how to develop a strategy and create measurable goals.
After the residency, I created a strategic plan for provider introduction videos, and then submitted it for review to become a #MCSMN Bronze Fellow. I implemented the final plan and we saw an increase in patient appointments and received positive feedback from the providers, patients, and referring physicians. The Mayo Clinic Social Media Residency provided me with the tools to build that plan, and many others followed.