Editor's Note: Of the many cool things I get to do with and for the SMHN, reviewing social media plans created by Residency participants is among the coolest. I get to see the creative ways people apply what they've learned. I also get to offer suggestions for enhancing each plan's effectiveness, something that makes this digital strategy consultant (and former college professor!) very happy indeed. Also, wonderful conversations and new connections always seem to emerge. Very cool.
Audrey Laine Jeffords (@) began her career at Mayo Clinic Health System in Waycross, GA. as a marketing intern in 2006 and now serves as the manager of Public Affairs. She's committed to helping Mayo Clinic lead the change into a new era of health care delivery.
Kiara Low Dog (@Kiaralowdog) founder and president of Social Media for Wellness (@SM4Wellness), an agency that works exclusively with and for health and wellness professionals. She's looking forward to bringing health and wellness to the digital age, one post at a time!
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